What is Sugoi Mart?
Sugoi Mart is an online Japanese marketplace where you can buy all kinds of Japanese products and have them shipped straight to your doorstep. There is a wide assortment of products; such as candies, anime and manga merchandise, beauty products, and a lot more. There is a lot of cool stuff on the site and it can be hard to choose where to start. However, if you want a wide selection of Japanese products from Japan for the best price, and don’t mind taking a chance on what you get, then a lucky bag from Sugoi Mart might be the right product for you.
[Disclaimer: This Sugoi Mart review contains affiliate links. If you use these links to buy something we may earn a commission. The review is our true opinion on the product.]
What are Lucky Bags?
Lucky Bags are closed mystery bags filled with products. They are oftentimes sold in price tiers, such as $25, $50, $100, etc. per bag. When you buy one, you won’t know what’s in it until after you’ve purchased it. Normally, you do get a theme for the items. Some theme examples include anime, beauty products, clothing brands, or even something like Pokémon.
It’s almost always the case that the individual value of all of the items in the bag are above, sometimes 2-3 times the value amount of what you paid for the lucky bag. In that sense lucky bags are a really great value; however, you don’t always get items you may have wanted as the selection is random. In some cases, the items are a Sometimes you get do lucky though, pun intended, and get something really good. Half the fun of a lucky bags is the mystery.
What’s in the Sugoi Mart Lucky Bag?
In my Sugoi Mart Lucky Bag, I got a lot of cool goodies. A lot of my bag’s content were Japanese snacks, along with a very cool looking retro Mario washcloth, and a little flying pink Doraemon toy. Many of the snacks are ones that I recognize from walking around Japanese convenience stores.
My favorites were the kinoko no yama (chocolate mushroom snacks), and the bag of specially flavored KitKats. I happened to get the wheat biscuit flavor. Out of all of the fantastic KitKat flavors, “wheat biscuit” doesn’t sound like it would be all that appetizing; however, I’ve tried around 40 or so different KitKat flavors and wheat biscuit is one of the best and probably in my top 3. My bag sells for $50 and is valued by Sugoi Mart at $100.
Here a full list of exactly what I got:
- Flying Sakura Doraemon Toy
- Retro Mario Washcloth
- Kinoko no Yama DIY Snack kit
- Mini Wheat Biscuit KitKats
- Onigiri Shaped Bath Bomb
- Mini-replica Calbee Snacks
- Spy x Family Sticker pack
- Bebiisutaa (Baby Star) Mini Ramen Snack
- Crispy Chocolate Snacks (Choko setto fureeku)
- Yamagata Cherry Blossom Gummy Snack
Is the Sugoi Mart Lucky Bag Worth it?
When it comes to Lucky Bags, worth it can be quite subjective. For me who has seen a lot of these products at my local stores in Okinawa, they are less exciting. However, for many, the idea of going to Japan is a dream and an expensive dream at that. Services like Sugoi Mart allow people to experience some Japanese culture through realistic everyday products, and can be a great choice that many people find very valuable.
People could especially find this worthwhile if a visit to Japan isn’t feasible any time soon. I also think that going for more specific lucky bag sets can make them even more worth it. If you know you like Pokémon or Demon Slayer, then you can get more items that you are going to enjoy and it increases the likelihood you’ll get tons of items you’ll love.
Sugoi mart does offer some these specific lucky bags like a Pokemon, Demon Slayer, Sanrio, or Jujustu Kaisen Lucky bag. You can check out their full list here and see if anything looks appealing to you.
Conclusion
The mystery of lucky bags can be fun. However, while their worth is objectively good from a monetary price point, their subjective worth is dependent on how much you like the theme and how lucky you get. So as long as you pick a theme you like, then I think Sugoi Mart lucky bags can offer you a worthwhile service.
If after this review you think Lucky Bags aren’t for you, then you can also explore a bunch of other specific and non-lucky bag products that Sugoi Mart has to offer here.
